As the plant-based industry scales, we’re adapting existing technology to meet our needs. For example, our first pea protein plant in Turtle Lake, Wisconsin, was retrofitted from a defunct dairy processing plant. We purchased the plant, upgraded the technology and processing mechanisms, and turned it into one of the world’s largest protein processing plants. It’s the same story in Dawson, Minnesota, where we’re currently converting a former dairy processing plant into our pea processing facility. Today, PURIS is the only vertically integrated, U.S.- based, closed-loop food system out there. We develop seeds for our growers and offer them a full production contract to buy back everything they grow. It’s a win- win—farmers get a high performing crop variety with a guaranteed market to sell. In turn, we take those crops and develop innovative products that taste great and are good for the planet. INNOVATIVE PRODUCT DEVELOPMENT In the history of seed development, crops have been primarily developed to feed livestock. In our company’s mission to make seeds taste good to humans (or “neutral” as we call it), we’ve pioneered the development of breeding and processing technology that does just that. We strongly believe that it starts with the non-GMO, food-grade seeds developed by our R&D team, which we process with a focus on flavor and nutrition.
PURIS Growers
Harnessing ingredients made from PURIS peas, soy, pulses, lentils, and other non-GMO plants, we help CPG brands spanning a wide range of industries—from sports drinks to baked goods and meat alternatives— find innovative uses for plant-strong ingredients. One of our flagship products is PURIS pea protein, which powers the largest plant-based burger companies on the planet and is on your favorite grocery store shelves right now. It’s made from a first- of-its-kind, high-protein pea, with up to 2-3 times the protein per acre of a standard pea crop. In Q4, we are launching a new organic pea syrup product to serve as an alternative to the GMO-heavy corn syrup and brown rice or tapioca syrups, which are often imported. We’re also launching a Sweet Lupin Flour, a keto- friendly ingredient option high in protein and fiber but low in carbohydrates, giving “better-for-you” bakers additional options. Innovation is at the forefront of PURIS day in and day out, as we strive to make plant- based foods more accessible to eaters everywhere.
Growth & The Future PURIS will continue to stay the course in our work to build sustainable food systems. We are developing partnerships with all sorts of organizations – CPG companies, farmers, NGOs, research institutions – to help move the system forward. Our job is to serve as a foundational element in improving the entire food production system. It’s a refreshing focus in my career to help the community be healthier and love what they eat.
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