transparency, will continue to pressure outcomes-related payment – whether to the medical device manufacturer, the physician, or other players in the health arena like MOBE. I hope that there is a silver lining to this difficult period – that as people have had to slow down to learn new skills around cooking and moving, these new habits will continue and help us get a lot healthier and happier.
What lessons have you learned in your current role? I have never been a micro-
A view from the new MOBE office.
a silver lining to this difficult period – that as people have had to slow down to learn new skills around cooking and moving, these new habits will continue and help us get a lot healthier and happier. As for ways of working, we are HITRUST certified, which has enabled us to continue operating remotely in compliance with HIPAA requirements - this has meant that we’ve been able to continue to serve MOBE participants with limited to no impact. We are also fortunate that people come to MOBE because they are passionate about our mission, making it easier to keep all of the plates in the air when you suddenly have to become your kids’ social universe and teacher overnight.
manager, I don’t believe, but this role, more than any other, has demonstrated the importance of surrounding yourself with really smart people and getting out of their way. The team behind MOBE is very talented, and I am fortunate to work alongside strong leadership. What do your priorities look like over the next few years? Our mission and business model mandate that we help all our participants – empowering a diverse group of people, with a wide range of concerns and challenges, to achieve better health – and this will require continued innovation. In just 18 months, we launched an app,
How do you believe COVID will impact the healthcare industry in the future? I think this pandemic will continue to change many industries materially in the months and years ahead. I’m not sure exactly how that plays out. Still, I have to imagine that with unemployment at the highest level since the Great Depression, there is pressure to revisit how healthcare is accessed and delivered in this country, plus how we can ensure the breadth and effectiveness of that access. Widespread stay-at-home orders forced a massive number of people to get comfortable communicating with their healthcare providers in different ways – and there’s no turning back. Receiving care remotely and digitally became the “new normal,” which has underscored our collective focus on patient satisfaction – and meeting people where they are. Our new COVID-19 and post- COVID reality, along with increased demand for information
‘‘ I hope that there is
stood up our own pharmacy program, and introduced a podcast series.
Finding the Silver Lining | 13
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