A s the challenges of pandemic living continue to take a mental and physical toll, MOBE’s healthcare services are more relevant now than ever before. Chris Cronin, Chief Executive Officer at MOBE, shares how his company’s mission empowers a diverse group of people to achieve better health through continued innovation. Founded in 2014, MOBE is committed to addressing a significant unmet need in the healthcare system: helping people who are frequent users of health care services, but are still not finding resolution for their health issues, bridge the gap between access and outcomes. Spend a day in their (new, beautifully appointed) office, and you’ll see firsthand how the people supporting operations live out the company’s mantra – “guiding people to better health and more happiness.” While the world looks different and there’s undoubtedly less bustle in the office than before the pandemic hit, the friendly demeanor is palpable, despite masked smiles. Walk around, and you’ll see thoughtful touches and a commitment to health is everywhere – plenty of light pouring into the office, outdoor spaces for breaks and a little vitamin D, and a top-notch fitness center to promote the healthiest version of yourself. MOBE partners with insurance companies and employers to provide guided health solutions to customers and employees. By combining data analytics, digital health and a novel one-to-one personalized approach that helps participants successfully connect medical care and lifestyle changes, MOBE empowers participants to achieve better health outcomes, and enables customers to make better use of healthcare dollars and resources – without adding new cost to the system.
About MOBE
MOBE was founded in 2014 to address a significant unmet need in the health care system for people who are frequent users of health care services, but are not experiencing optimal health outcomes. MOBE partners with insurance companies and large employers to provide health solutions to their customers and employees at no additional cost to the health plan, the employer, or the individual. Combining data analytics, digital health and a novel one-to-one personalized approach, MOBE helps people live happier, healthier lives.
We spent a day with some of the MOBE team and caught up with Chris Cronin.
Did you grow up in Minnesota? Yes, I grew up in the Twin Cities as one of five children. My mother was from Iowa, and my father was from Chicago. I probably had more Iowa in me as a kid than Chicago: we were constantly outside playing, building forts, fishing… and we always had a pet of some variety. At one point, my brother and I shared a room, along with about 25 finches. My parents came from relatively modest beginnings, and both placed a tremendous value on two things: working hard and showing up. These were firmly impressed upon me watching my father navigate a demanding career, raising a bunch of kids, and losing his wife at a young age (I was 13). Now, as a father of four with an incredible partner helping to raise them – I don’t know how my dad did it.
Finding the Silver Lining | 11
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